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The Campaign and the Issues, 1999

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Interest in politics
Frequency Percent Valid Percent Cumulative Percent
Valid Very Interested 1049 18.4 18.5 18.5
Fairly Interested 2812 49.3 49.6 68.1
Slightly Interested 1580 27.7 27.9 96.0
Not at all Interested 225 3.9 4.0 100.0
Total 5667 99.3 100.0
Missing System 41 .7
Total 5708 100.0

Discuss politics
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 4446 77.9 100.0 100.0
Missing System 1262 22.1
Total 5708 100.0

Talk about how to vote
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 1518 26.6 100.0 100.0
Missing System 4189 73.4
Total 5708 100.0

Go to political meetings
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 342 6.0 100.0 100.0
Missing System 5366 94.0
Total 5708 100.0

Work for party
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 154 2.7 100.0 100.0
Missing System 5554 97.3
Total 5708 100.0

Contribute money
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 228 4.0 100.0 100.0
Missing System 5480 96.0
Total 5708 100.0

Television Exposure on One
Frequency Percent Valid Percent Cumulative Percent
Valid Often 1796 31.5 33.0 33.0
Sometimes 2203 38.6 40.5 73.4
Rarely 885 15.5 16.3 89.7
Not at all 561 9.8 10.3 100.0
Total 5445 95.4 100.0
Missing System 262 4.6
Total 5708 100.0

Television Exposure on Three
Frequency Percent Valid Percent Cumulative Percent
Valid Often 750 13.1 15.8 15.8
Sometimes 1629 28.5 34.3 50.2
Rarely 1006 17.6 21.2 71.4
Not at all 1359 23.8 28.6 100.0
Total 4743 83.1 100.0
Missing System 964 16.9
Total 5708 100.0

Newspaper Exposure
Frequency Percent Valid Percent Cumulative Percent
Valid Often 1665 29.2 32.5 32.5
Sometimes 1829 32.0 35.6 68.1
Rarely 900 15.8 17.5 85.6
Not at all 738 12.9 14.4 100.0
Total 5132 89.9 100.0
Missing System 576 10.1
Total 5708 100.0

National Radio Exposure
Frequency Percent Valid Percent Cumulative Percent
Valid Often 657 11.5 14.3 14.3
Sometimes 859 15.0 18.7 33.0
Rarely 737 12.9 16.0 49.0
Not at all 2342 41.0 51.0 100.0
Total 4595 80.5 100.0
Missing System 1113 19.5
Total 5708 100.0

Talkback Radio Exposure
Frequency Percent Valid Percent Cumulative Percent
Valid Often 620 10.9 13.3 13.3
Sometimes 783 13.7 16.8 30.1
Rarely 503 8.8 10.8 40.9
Not at all 2760 48.4 59.1 100.0
Total 4667 81.8 100.0
Missing System 1041 18.2
Total 5708 100.0

Internet Exposure
Frequency Percent Valid Percent Cumulative Percent
Valid No access 3033 53.1 61.5 61.5
Access but Didn't Use 1594 27.9 32.3 93.8
Used Once or Twice 201 3.5 4.1 97.8
Used Several Times 74 1.3 1.5 99.3
Used Many Times 33 .6 .7 100.0
Total 4935 86.5 100.0
Missing System 773 13.5
Total 5708 100.0

Telephoned by Labour
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 151 2.6 100.0 100.0
Missing System 5557 97.4
Total 5708 100.0

Visited by Labour
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 167 2.9 100.0 100.0
Missing System 5541 97.1
Total 5708 100.0

Sent letter by Labour
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 1267 22.2 100.0 100.0
Missing System 4441 77.8
Total 5708 100.0

Sent pamphlet by Labour
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 2777 48.7 100.0 100.0
Missing System 2930 51.3
Total 5708 100.0

Telephoned by National
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 71 1.3 100.0 100.0
Missing System 5636 98.7
Total 5708 100.0

Visited by National
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 139 2.4 100.0 100.0
Missing System 5569 97.6
Total 5708 100.0

Sent letter by National
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 886 15.5 100.0 100.0
Missing System 4822 84.5
Total 5708 100.0

Sent pamphlet by National
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 2591 45.4 100.0 100.0
Missing System 3117 54.6
Total 5708 100.0

Telephoned by Alliance
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 52 .9 100.0 100.0
Missing System 5656 99.1
Total 5708 100.0

Visited by Alliance
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 58 1.0 100.0 100.0
Missing System 5649 99.0
Total 5708 100.0

Sent letter by Alliance
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 1006 17.6 100.0 100.0
Missing System 4702 82.4
Total 5708 100.0

Sent pamphlet by Alliance
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 2189 38.4 100.0 100.0
Missing System 3519 61.6
Total 5708 100.0

Telephoned by New Zealand First
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 25 .4 100.0 100.0
Missing System 5683 99.6
Total 5708 100.0

Visited by New Zealand First
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 36 .6 100.0 100.0
Missing System 5672 99.4
Total 5708 100.0

Sent letter by New Zealand First
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 290 5.1 100.0 100.0
Missing System 5417 94.9
Total 5708 100.0

Sent pamphlet by New Zealand First
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 1472 25.8 100.0 100.0
Missing System 4236 74.2
Total 5708 100.0

Telephoned by Act
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 71 1.2 100.0 100.0
Missing System 5637 98.8
Total 5708 100.0

Visited by Act
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 30 .5 100.0 100.0
Missing System 5678 99.5
Total 5708 100.0

Sent letter by Act
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 687 12.0 100.0 100.0
Missing System 5021 88.0
Total 5708 100.0

Sent pamphlet by Act
Frequency Percent Valid Percent Cumulative Percent
Valid 1.00 1944 34.1 100.0 100.0
Missing System 3764 65.9
Total 5708 100.0

Party closest Economy
Frequency Percent Valid Percent Cumulative Percent
Valid Labour 1618 28.4 34.3 34.3
National 1563 27.4 33.2 67.5
Alliance 285 5.0 6.1 73.6
Act 225 3.9 4.8 78.3
NZ First 80 1.4 1.7 80.0
None 266 4.7 5.7 85.7
Dont Know 675 11.8 14.3 100.0
Total 4712 82.6 100.0
Missing System 995 17.4
Total 5708 100.0

Party closest Taxes
Frequency Percent Valid Percent Cumulative Percent
Valid Labour 1694 29.7 36.1 36.1
National 1433 25.1 30.5 66.6
Alliance 350 6.1 7.5 74.1
Act 431 7.5 9.2 83.2
NZ First 56 1.0 1.2 84.4
None 203 3.6 4.3 88.8
Dont Know 528 9.3 11.2 100.0
Total 4694 82.2 100.0
Missing System 1013 17.8
Total 5708 100.0

Party closest Health
Frequency Percent Valid Percent Cumulative Percent
Valid Labour 2316 40.6 49.8 49.8
National 600 10.5 12.9 62.6
Alliance 517 9.1 11.1 73.8
Act 135 2.4 2.9 76.7
NZ First 77 1.4 1.7 78.3
None 298 5.2 6.4 84.7
Dont Know 711 12.5 15.3 100.0
Total 4655 81.5 100.0
Missing System 1053 18.5
Total 5708 100.0

Party closest Education
Frequency Percent Valid Percent Cumulative Percent
Valid Labour 2243 39.3 48.2 48.2
National 679 11.9 14.6 62.8
Alliance 521 9.1 11.2 74.0
Act 172 3.0 3.7 77.7
NZ First 59 1.0 1.3 79.0
None 267 4.7 5.7 84.7
Dont Know 712 12.5 15.3 100.0
Total 4653 81.5 100.0
Missing System 1055 18.5
Total 5708 100.0

Party closest Race Relations
Frequency Percent Valid Percent Cumulative Percent
Valid Labour 840 14.7 18.6 18.6
National 502 8.8 11.1 29.6
Alliance 163 2.9 3.6 33.3
Act 784 13.7 17.3 50.6
NZ First 166 2.9 3.7 54.3
None 512 9.0 11.3 65.6
Dont Know 1558 27.3 34.4 100.0
Total 4525 79.3 100.0
Missing System 1183 20.7
Total 5708 100.0

Party closest Environment
Frequency Percent Valid Percent Cumulative Percent
Valid Labour 985 17.3 22.2 22.2
National 674 11.8 15.2 37.3
Alliance 460 8.1 10.4 47.7
Act 85 1.5 1.9 49.6
NZ First 61 1.1 1.4 51.0
None 642 11.3 14.4 65.4
Dont Know 1538 27.0 34.6 100.0
Total 4446 77.9 100.0
Missing System 1261 22.1
Total 5708 100.0

Importance of Unemployment
Frequency Percent Valid Percent Cumulative Percent
Valid Labour 1611 28.2 34.6 34.6
National 851 14.9 18.3 52.8
Alliance 540 9.5 11.6 64.4
Act 283 5.0 6.1 70.5
NZ First 118 2.1 2.5 73.1
None 384 6.7 8.2 81.3
Dont Know 872 15.3 18.7 100.0
Total 4660 81.6 100.0
Missing System 1048 18.4
Total 5708 100.0

Party closest Law and Order
Frequency Percent Valid Percent Cumulative Percent
Valid Labour 1343 23.5 28.9 28.9
National 822 14.4 17.7 46.6
Alliance 244 4.3 5.3 51.8
Act 641 11.2 13.8 65.6
NZ First 104 1.8 2.2 67.8
None 424 7.4 9.1 77.0
Dont Know 1072 18.8 23.0 100.0
Total 4650 81.5 100.0
Missing System 1058 18.5
Total 5708 100.0

Importance of Economy
Frequency Percent Valid Percent Cumulative Percent
Valid Extremely Important 1697 29.7 35.6 35.6
Very Important 1953 34.2 41.0 76.5
Moderately Important 865 15.1 18.1 94.7
Not Very Important 161 2.8 3.4 98.0
Not At All Important 94 1.6 2.0 100.0
Total 4769 83.6 100.0
Missing System 939 16.4
Total 5708 100.0

Importance of Tax
Frequency Percent Valid Percent Cumulative Percent
Valid Extremely Important 1128 19.8 23.7 23.7
Very Important 1811 31.7 38.0 61.7
Moderately Important 1427 25.0 30.0 91.7
Not Very Important 298 5.2 6.3 98.0
Not At All Important 96 1.7 2.0 100.0
Total 4761 83.4 100.0
Missing System 947 16.6
Total 5708 100.0

Importance of Health
Frequency Percent Valid Percent Cumulative Percent
Valid Extremely Important 2178 38.2 45.1 45.1
Very Important 1675 29.4 34.7 79.9
Moderately Important 765 13.4 15.9 95.7
Not Very Important 124 2.2 2.6 98.3
Not At All Important 83 1.5 1.7 100.0
Total 4825 84.5 100.0
Missing System 883 15.5
Total 5708 100.0

Importance of Education
Frequency Percent Valid Percent Cumulative Percent
Valid Extremely Important 2068 36.2 43.2 43.2
Very Important 1670 29.3 34.9 78.1
Moderately Important 747 13.1 15.6 93.7
Not Very Important 193 3.4 4.0 97.8
Not At All Important 108 1.9 2.2 100.0
Total 4786 83.9 100.0
Missing System 921 16.1
Total 5708 100.0

Importance of Race Relations
Frequency Percent Valid Percent Cumulative Percent
Valid Extremely Important 687 12.0 14.7 14.7
Very Important 1051 18.4 22.5 37.2
Moderately Important 1605 28.1 34.4 71.6
Not Very Important 942 16.5 20.2 91.7
Not At All Important 385 6.7 8.2 100.0
9.00 1 .0 .0 100.0
Total 4671 81.8 100.0
Missing System 1037 18.2
Total 5708 100.0

Importance of Environment
Frequency Percent Valid Percent Cumulative Percent
Valid Extremely Important 1030 18.0 22.0 22.0
Very Important 1474 25.8 31.5 53.5
Moderately Important 1560 27.3 33.4 86.9
Not Very Important 461 8.1 9.9 96.7
Not At All Important 152 2.7 3.2 100.0
9.00 1 .0 .0 100.0
Total 4678 82.0 100.0
Missing System 1030 18.0
Total 5708 100.0

SUNEM
Frequency Percent Valid Percent Cumulative Percent
Valid Extremely Important 1533 26.9 32.0 32.0
Very Important 1646 28.8 34.4 66.4
Moderately Important 1097 19.2 22.9 89.3
Not Very Important 350 6.1 7.3 96.6
Not At All Important 164 2.9 3.4 100.0
Total 4789 83.9 100.0
Missing System 919 16.1
Total 5708 100.0

Importance of Law and Order
Frequency Percent Valid Percent Cumulative Percent
Valid Extremely Important 2140 37.5 44.6 44.6
Very Important 1468 25.7 30.6 75.2
Moderately Important 830 14.5 17.3 92.5
Not Very Important 252 4.4 5.3 97.8
Not At All Important 106 1.9 2.2 100.0
Total 4796 84.0 100.0
Missing System 912 16.0
Total 5708 100.0



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